Privacy Policy

Effective Over Efficient
Last updated: June 26, 2025

At Effective Over Efficient (“we,” “our,” or “us”), your privacy is important to us. This Privacy Policy explains how we collect, use, and protect your personal information when you visit our website or use our services.

1. Information We Collect

We may collect both personal and non-personal information through the following:

A. Information You Provide Directly

• Name and email (e.g., signing up for our email list, downloading resources)

• Messages sent via contact forms

• Responses to surveys or feedback forms

B. Information Collected Automatically

• IP address, browser type, device type, pages visited

• Time spent on site, click paths (via analytics tools)

• Cookies and tracking technologies

2. How We Use Your Information

We use the information we collect to:

• Send newsletters, updates, and marketing emails (only with your consent)

• Provide digital content, lead magnets, and course access

• Respond to inquiries or support requests

• Monitor and improve our website functionality

• Comply with legal obligations

3. Lawful Basis for Processing (GDPR)

If you are in the European Economic Area (EEA), we collect and process your personal data only when we have a lawful basis, such as:

• Consent (e.g., you opted in to receive emails)

• Contractual necessity (e.g., to deliver content you signed up for)

• Legitimate interests (e.g., analyzing site usage to improve content)

• Legal compliance

You may withdraw your consent at any time by clicking “unsubscribe” or emailing us.

4. Data Retention

We retain your information:

• As long as your account or subscription is active

• Until you request deletion of your data

• For no longer than necessary to fulfill the purposes outlined above

5. Sharing Your Information

We never sell or rent your personal data.

We may share your data with trusted third parties to help us:

• Operate the website (e.g., Squarespace, Systeme.io)

• Send emails (e.g., MailerLite or Systeme.io)

• Analyze traffic (e.g., Google Analytics)

• Deliver video content (e.g., YouTube embeds)

These providers process data in accordance with their own privacy policies.

6. Cookies and Tracking Technologies

We use cookies and similar tools to:

• Understand visitor behavior

• Enhance user experience

• Provide content through embedded third-party tools (like YouTube)

You can manage or disable cookies via your browser settings. A cookie notice may appear when you first visit the site to obtain consent.

7. Your Rights Under GDPR

If you reside in the EEA, you have the right to:

• Access the personal data we hold about you

• Request correction or deletion

• Object to or restrict processing

• Withdraw consent at any time

• Lodge a complaint with a supervisory authority in your country

To exercise any of these rights, email: jim@effectiveoverefficient.com

8. Children’s Privacy

Our website and content are intended for adults. We do not knowingly collect personal data from anyone under the age of 13 (or the equivalent minimum age in your jurisdiction).

9. Automated Decision-Making

We do not use automated decision-making or profiling that significantly affects you (e.g., algorithmic recommendations based on personal data).

10. International Data Transfers

If you are visiting from outside the United States, please note that your information may be transferred to and stored in the U.S. By using our services, you consent to this transfer.

11. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted here with a new “Last updated” date.

12. Contact Us

For any privacy-related questions or requests, please contact:
Jim Minrod
Email: jim@effectiveoverefficient.com